JB Hi-Fi
In this role, I successfully managed EDMs and web creative projects under tight deadlines, overseeing all stages from creation and approval to implementation.
Digital Media Coordinator / Digital Designer
Company:
Role:
JB Hi-Fi
Software used:
Adobe Photoshop, Illustrator | Figma | Wrike | Contentful CMS | IMS | Klaviyo
I managed daily website maintenance and executed promotional campaigns using Shopify, Klaviyo and Contentful. I thrived in the high-energy environment, juggling creative tasks while collaborating with teams such as Buying, Legal and external brands like Apple and Samsung.
During a website replatform to Shopify, I worked closely with the UX team while migrating my workflow from Adobe to Figma, creating reusable templates and marketing asset libraries for the wider team. This strengthened my technical skills and taught me how to balance business goals with thoughtful user-centric design.
